After bringing back the Presidential Fitness Test, the Trump administration has launched, through the Centers for Medicare & Medicaid Services (CMS), an ambitious project to modernize the U.S. healthcare ecosystem. The goal: to give every citizen secure, direct, and complete access to their health data, integrated with wearable devices, digital platforms, and AI agents.

This is not just a technical upgrade, but a paradigm shift: moving from the “one-size-fits-all” logic to a personalized approach based on scientific evidence and real data. Wearables can monitor glucose, sleep, physical activity, and stress, suggesting not only what to eat but also when, and adjusting nutrient and hydration needs according to environmental conditions.

In the U.S., 70% of the population is overweight, and 40% is obese. One-third already use wearables, but often inconsistently, and many abandon them. The market is responding with incentives (such as lower insurance premiums for daily activity), and more intuitive technologies, but two-thirds of the population still need to be engaged and educated.

While the U.S. invests in digital infrastructure, interoperability, and prevention tools, Europe remains stuck on labels and taxes, such as Nutri-Score or the sugar tax. France, Germany, and the Netherlands, historically innovators in nutrition, should lead a shift toward wearables and AI as tools of empowerment, not control.

“Make America Healthy Again” is no longer just a slogan: it is taking shape as a real strategy combining investment, innovation, and freedom of choice. The question for Brussels is simple: stick to outdated policies, or give citizens the tools to live better and longer?

Read The American Reform Against Obesity: More Movement, Less Imposition >>>